They need to jump between various tools as part of their workflows. One of the main concerns of 3D artists and designers today - whether in game development, VFX, or product design - is that the design process is really fragmented. And the collection isn’t just about tools - it also includes thousands of models, textures, lighting systems, and other assets designers can use to jump-start projects. Substance 3D uses artificial intelligence to eliminate much of the technical complexity of 3D design and features the “what you see is what you get” interface artists know from Photoshop or Illustrator. It is targeting a new generation of designers who are just starting to use 3D in their processes.

We’re trying to make it more accessible.”īut Adobe isn’t making toys, either. Our tools are really well defined and easy to get into.

Most of the actual 3D tools are really complex and complicated to learn. “Creators and designers in other industries beyond the game industry are adopting these game technologies,” Deguy said.

Adobe substance designer